TY - BOOK AU - Gibson,James W.,1932- AU - Hanna,Michael S.,1939- TI - Audience analysis: a programmed approach to receiver behavior SN - 0130507245 PY - 1976/// CY - Englewood Cliffs, N.J. PB - Prentice-Hall KW - Oral communication KW - Programmed instruction N1 - Includes index; Bibliography: p. 213 ER -