Reardon, Kathleen Kelley Persuasion theory and context Kathleen Kelley Reardon foreword by Gerald R. Miller Gail Theus Fairhurst, contributing author, chapter 10 - Beverly Hills Sage Publications 1981 - 283p. 23cm - Sage library of social research v. 122 . Includes index Bibliography: p.263-282 ISBN: 0803916159 0803916167 pbk LCCN: 81-1892 Subjects--Topical Terms: Persuasion (Psychology)