Media, consciousness, and culture  explorations of Walter Ong's thought 
edited by Bruce E. Gronbeck, Thomas J. Farrell, Paul A. Soukup 
 - Newbury Park  Sage Publications  1991 
 - 272 p. ; 23 cm. 
 - Communication and human values .
<br/><br/>p.237-252 
<br/><br/><label>ISBN: </label>0803940254 
<br/><br/><label>LCCN: </label>90-27759 
<br/><br/><label>Subjects--Personal Names: </label><br/>Ong, Walter J.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication<br/>Rhetoric<br/>Mass media<br/>Consciousness