Jefferson, Alan <br/><br/>
Marketing tourism  a practical guide 
Alan Jefferson and Leonard Lickorish 
 - Harlow, Essex  Longman  1988 
 - 303 p. : ill. ; 22 cm. 
<br/><br/><label>ISBN: </label>0582033403 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism--Marketing