Fisk, George, 1922- <br/><br/>
Marketing systems  an introductory analysis 
George Fisk. 
 - New York  Harper & Row  1967. 
 - xviii, 797 p. : illus. ; 24 cm. 
<br/><br/>Bibliographical footnotes. 
<br/><br/><label>LCCN: </label>67-010048 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing