Crimp, Margaret <br/><br/>
The marketing research process 
Margaret Crimp 
 - Englewood Cliffs, N.J.  Prentice-Hall  1981 
 - 256p. ill. 23cm 
<br/><br/>Bibliographical footnotes 
<br/><br/><label>ISBN: </label>0135577101 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research