Barker, Raymond F. <br/><br/>
Marketing research  text with cases 
Raymond F. Barker 
 - Reston, Va.  Reston Pub. Co.  1983 
 - 380 p. : ill. ; 25 cm. 
<br/><br/><label>ISBN: </label>0835942597 
<br/><br/><label>LCCN: </label>82-18135 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Marketing research--Case studies