Shepherd, John W. <br/><br/>
Marketing practice in the hotel and catering industry 
John W. Shepherd 
 - London :  Batsford Academic & Education ,  1982 
 - 144 p. :  ill. ;  22 cm. 
<br/><br/><label>ISBN: </label>0713404981 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hotels, taverns, etc.--United Kingdom--Marketing