Phelps, Dudley Maynard,  1897- <br/><br/>
Marketing management 
/ by D. Maynard Phelps and J. Howard Westing 
 - 3d ed. 
 - Ill :  R.D. Irwin : Homewood,  1968 
 - xv, 925 p.:  illus.;  24 cm. 
<br/><br/> First ed. published in 1951 under title: Sales management; policies and procedures. 
<br/><br/>Includes bibliographies. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management<br/>Sales management