Ness, Thomas E. <br/><br/>
Marketing in action  a decision game 
Thomas E. Ness and Ralph L. Day 
 - 5th ed. 
 - Inc., Homewood, Ill.:  Richard D. Irwin,  1984 
 - 68 p. :  ill. ;  28 cm. 
<br/><br/><label>ISBN: </label>0256026505 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing