TY  - BOOK
AU  - Fulop,Christina
TI  - Marketing for central heating case study of commercial planning and political intervention in the approach to advertising
PY  - 1966///
CY  - London
PB  - The Institute of Economic Affairs
KW  - Fuel trade
KW  - Great Britain
KW  - Boiler-making industry
KW  - Advertising
KW  - Case studies
ER  -