Burke, James F. <br/><br/>
Marketing & selling the travel product / 
James F. Burke, Barry P. Resnick. 
 - Cincinnati :  South-Western Pub. Co.,  1991. 
 - 321 p. :  ill. ;  32 cm. 
<br/><br/><label>ISBN: </label>053870277X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourist trade--Marketing.