Gilleran, Susan <br/><br/>
Kids dine out  attracting the family foodservice market with children's menus and pint-sized promotions 
Susan Gilleran 
 - New York  John Wiley & Sons  1993 
 - 191 p. : ill. ; 24 cm. 
<br/><br/> 'A Restaurants & institutions book.' 
<br/><br/><label>ISBN: </label>0471575003 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Restaurants--Marketing<br/>Children as consumers<br/>Advertising and children