Holden, Nigel
Japanese-led companies understanding how to make them your customers
Nigel Holden, Matt Burgess
- London McGraw-Hill 1994
- 228 p. ; 24 cm.
0077078179
93-37640
Export marketing--United Kingdom--Management
Corporations, Japanese--Management
Corporate culture--Japan
Consumer behavior--Japan
United Kingdom--Commerce--Japan
Japan--Commerce--United Kingdom