Agee, Warren Kendall. <br/><br/>
Introduction to mass communications / 
Warren K. Agee, Phillip H. Ault, Edwin Emery. 
 - 5th ed. 
 - New York :  Harper & Row,  1976. 
 - 469 p. :  ill. ;  24 cm. 
<br/><br/> Emery's name appears first in previous editions.  Includes indexes. 
<br/><br/>References : p. 418-453. 
<br/><br/><label>ISBN: </label>0060419091 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.