International marketing and purchasing  a survey among marketing and purchasing executives in five European countries / 
edited by Peter W. Turnbull and Malcolm T. Cunningham in association with I.D. Ford and Elling Homse 
 - London :  MacMillan,  1981 
 - xv,133p. :  ill. ;  23 cm. 
<br/><br/><label>ISBN: </label>0333289897 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--European Economic Community countries