TY  - BOOK
AU  - Hlavacek,James D.
AU  - Cort,Stanton G.
AU  - 
AU  - Dominguez Luis V.
TI  - Industrial marketing perspective: a reader 
SN  - 0877571538
PY  - 1981///
CY  - Chicago
PB  - American Marketing Association
KW  - Marketing
KW  - Addresses, essays, lectures
ER  -