Hill, Richard M, b.1923 <br/><br/>
Industrial marketing / 
Richard M. Hill, Ralph S. Alexander, James S. Cross 
 - 4th ed 
 - Homewood, Ill. :  R. D. Irwin,  1975 
 - xii, 703 p. :  ill. ;  24 cm. 
<br/><br/> In the previous editions Ralph S. Alexander's name appeared first on the t.p 
<br/><br/>Includes bibliographical references and indexes 
<br/><br/><label>ISBN: </label>0256000107 
<br/><br/><label>LCCN: </label>74-82925 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing