TY  - BOOK
AU  - Sumner,J.R.
TI  - Improve your marketing techniques: a guide for hotel managers and caterers 
SN  - 0719828449
PY  - 1982///
CY  - London
PB  - Northwood Books
KW  - Hotels, taverns, etc
KW  - United Kingdom
KW  - Marketing
KW  - Food service
N1  - Bibliography: p179-188. - Includes index
ER  -