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Handbook of consumer behavior / Thomas S. Robertson, Harold H. Kassarjian
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1991Description: x, 614 p. : ill. ; 24 cmISBN:- 0133727491
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
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| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.32.H36 (Browse shelf(Opens below)) | 1 | Available | 00000561333 |
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| HF5415.32.F685 Interpreting consumer choice : the behavioral perspective model / | HF5415.32.G465 pasca[00008020617] Preference pollution : how markets create the desires we dislike / | HF5415.32.G588 Global consumer behavior / | HF5415.32.H36 Handbook of consumer behavior / | HF5415.32.H385 Preference, value, choice, and welfare / | HF5415.32.H68 1994 Buyer behavior in marketing strategy / | HF5415.32.H69 2004 Consumer behavior / |
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