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The great American blow-up: puffery in advertising and selling / Ivan L. Preston
Publication details: Madison : University of Wisconsin Press, 1975Description: xvi, 368 p. ; 22 cmISBN:- 0299067300
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG PILIH SIMPAN-P. TUN SERI LANANG (ARAS 1) | - | HF5813.U6P68[00008014948] (Browse shelf(Opens below)) | n.2 | 1 | Available | 00000230954 | ||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG PILIH SIMPAN-P. TUN SERI LANANG (ARAS 1) | - | HF5813.U6P68[00008014947] (Browse shelf(Opens below)) | n.1 | 1 | Available | 00000230405 | ||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG PILIH SIMPAN-P. TUN SERI LANANG (ARAS 1) | - | HF5813.U6P68[00008014949] (Browse shelf(Opens below)) | n.3 | 1 | Available | 00000230960 |
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| HF5813.U6H8[00008014946] The gospel according to Madison Avenue / | HF5813.U6P68[00008014947] The great American blow-up: puffery in advertising and selling / | HF5813.U6P68[00008014948] The great American blow-up: puffery in advertising and selling / | HF5813.U6P68[00008014949] The great American blow-up: puffery in advertising and selling / | HF5813.U6W4 [00008014950] Cases in advertising / | HF5814.F57 1988 [00008014957] Fundamentals of advertising research / | HF5814.F57 1988[00008014951] Fundamentals of advertising research / |
Includes bibliographical references and index.
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