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AMA Winter Educators Conference : marketing theory / edited by Russel W. Belk ... [et al.]
Publication details: Chicago : American Marketing Association, 1987Description: 411 p. : ill. ; 28 cmISBN:- 0877571856
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5411.A155 1987 (Browse shelf(Opens below)) | 1 | Available | 00000181095 |
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| HF5411.A153 1986 AMA educators` proceedings / | HF5411.A155 1983 AMA winter educator`s conference : research methods and causal modelling in marketing / | HF5411.A155 1986 AMA Winter educator`s conference : marketing education knowledge development, dissemination, and utilization / | HF5411.A155 1987 AMA Winter Educators Conference : marketing theory / | HF5411.A16 1981 Marketing of services | HF5411.C66 Contemporary views on marketing practice / | HF5411.H35 Rethinking marketing : developing a new understanding of markets / |
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