Handbook of pricing research in marketing / edited by Vithala R. Rao

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Publication details: Northampton, MA : Edward Elgar, c2009Description: xxi, 593 p. : ill. ; 26 cmISBN:

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Item type	Current library	Home library	Collection	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	-	HF5416.5.H366 (Browse shelf(Opens below))		1	Available		00002019305

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Previous	HF5416.5.D53 Making pricing decisions : a study of managerial practice /	HF5416.5.E27 The transfer pricing problem a theory for practice	HF5416.5.G3 Pricing, principles and practices /	HF5416.5.H366 Handbook of pricing research in marketing /	HF5416.5.I566 Innovation in pricing : contemporary theories and best practices /	HF5416.5.I566 Innovation in pricing : contemporary theories and best practices /	HF5416.5.K456 No B.S. price strategy : the ultimate no holds barred kick butt take no prisoners guide to profits, power, and prosperity /	Next

Includes bibliographical references and index

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