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Retailing management / Michael Levy, Barton A. Weitz.

By: Contributor(s): Publisher: Boston : McGraw-Hill Irwin, ò009Copyright date: ©2009Edition: Seventh editionDescription: xxxi, 702 pages : color illustrations ; 29 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780073381046
  • 0073381047
  • 9780071284240
  • 0071284249
Subject(s): Additional physical formats: Online version:: Retailing management.Online resources:
Contents:
Section I The World of Retailing -- Section II Retailing Strategy -- Section III Merchandise Management -- Section IV Store Management -- Section V Cases.
Review: 'Retailing Management by Levy and Weitz continues to be the market-leading text for the retailing course through its readability, organization, and emphasis on how students can come to grips with real retailing issues while being able to solve problems. The text's logical decision-making focus allows students to discover the process of strategic decisions first before moving on to implementation. Students indicate that this text is'good read' because of the numerous examples of retailers, their practices, the interesting retail facts in the margins, and eye catching design and layout.'--Jacket.
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Holdings
Item type Current library Home library Collection Call number Materials specified Copy number Status Date due Barcode
AM PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) - HF5429.L485 2009 (Browse shelf(Opens below)) 1 Available 00002162544
Browsing PERPUSTAKAAN TUN SERI LANANG shelves, Shelving location: KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) Close shelf browser (Hides shelf browser)
HF5429.L485 2001 Retailing management / HF5429.L485 2004 Retailing management / HF5429.L485 2007 Retailing management / HF5429.L485 2009 Retailing management / HF5429.L485 2012 Retailing management / HF5429.L485 2015 Retailing management / HF5429.L486 The new rules of retail : competing in the world`s toughest marketplace /

Includes bibliographical references and indexes.

Section I The World of Retailing -- Section II Retailing Strategy -- Section III Merchandise Management -- Section IV Store Management -- Section V Cases.

'Retailing Management by Levy and Weitz continues to be the market-leading text for the retailing course through its readability, organization, and emphasis on how students can come to grips with real retailing issues while being able to solve problems. The text's logical decision-making focus allows students to discover the process of strategic decisions first before moving on to implementation. Students indicate that this text is'good read' because of the numerous examples of retailers, their practices, the interesting retail facts in the margins, and eye catching design and layout.'--Jacket.

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