Advertising theory and practice / C. H. Sandage, Vernon Fryburger, Kim Rotzoll
Series: Irwin series in marketingPublication details: Homewood, Ill. : R.D. Irwin, 1983Edition: 11th edDescription: xv, 509 p. : ill. ; 25 cmSubject(s):| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
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| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5823.S25 1983 (Browse shelf(Opens below)) | 1 | Available | 00000986823 |
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| HF5823.S25 1975 Advertising theory and practice / | HF5823.S25 1975 Advertising theory and practice / | HF5823.S25 1979 Advertising theory and practice / | HF5823.S25 1983 Advertising theory and practice / | HF5823.S25 1989 Advertising theory & practice / | HF5823.S283 2005 Campaign planner for integrated brand communications / | HF5823.S315 M. A. M. E., market and media evaluation / |
Includes bibliographical references and index
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