Advertising as communication / Gillian Dyer
Series: Studies in communicationPublication details: London : Methuen, 1982Description: 230p. : ill. ; 20 cmSubject(s):| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
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| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5821.D89 (Browse shelf(Opens below)) | 1 | Available | 00000079471 | |||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5821.D89 (Browse shelf(Opens below)) | n.2 | 1 | Available | 00000079472 |
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| HF5821.B9713 Advertising : its cultural and political effects / | HF5821.C557 1990 The want makers : inside the world of advertising / | HF5821.C6 Measuring the effect of advertising : a comperative approach / | HF5821.D89 Advertising as communication / | HF5821.D89 Advertising as communication / | HF5821.F3 The business of advertising / | HF5821.F45 Advertising and competition / |
Includes index
Bibliography: p.221-226
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