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Advertising : the process and practice / Jack Engel
Series: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, 1980Description: xxiii, 727 p. : ill. (some col.) ; 25 cmISBN:- 0070195110
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
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| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5823.E7 (Browse shelf(Opens below)) | n.3 | 1 | Available | 00000053625 | ||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5823.E7 (Browse shelf(Opens below)) | n.1 | 1 | Available | 00002220045 | ||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5823.E7 (Browse shelf(Opens below)) | 1 | Available | 00000053627 |
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| HF5823.E187 The effect of advertising and display : assessing the evidence / | HF5823.E275 1959 Retail advertising and sales promotion | HF5823.E275 1981 Retail advertising and sales promotion | HF5823.E7 Advertising : the process and practice / | HF5823.E7 Advertising : the process and practice / | HF5823.E7 Advertising : the process and practice / | HF5823.E92 Excellence in advertising : the IPA guide to best practice / |
Bibliography: p.(703)
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