Marketing research : methodological foundations / Dawn Iacobucci, Gilbert Churchill, Jr.
Publication details: [Mason, OH] : South-Western Cengage Learning, 2010.Edition: 10th editionDescription: xx, 604 p. : ill. ; 26 cmISBN:- 9780538743778 (pbk.)
- 0538743778 (pbk.)
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.2.C5 2010 (Browse shelf(Opens below)) | 1 | Available | 00002088199 | |||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.2.C5 2010 (Browse shelf(Opens below)) | n. 2 | 1 | Available | 00002088252 |
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| HF5415.2.C5 2002 Marketing research : methodological foundations / | HF5415.2.C5 2005 Marketing research : methodological foundations / | HF5415.2.C5 2010 Marketing research : methodological foundations / | HF5415.2.C5 2010 Marketing research : methodological foundations / | HF5415.2.C58 Essentials of marketing research : putting research into practice / | HF5415.2.C6 Theory of the firm : resource allocation in a market economy / | HF5415.2.C6 Theory of the firm : resource allocation in a market economy / |
Au dut de l'ouvrage, un encart prente Qualtrics.
Includes index.
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