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Marketing research : comprehensive and practical / Voon Boo Ho, Nagarajah Lee.
Publication details: Shah Alam : UiTM Press, 2012.Description: 383 p. : ill. ; 23cmISBN:- 9789673632671
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.2.V645 (Browse shelf(Opens below)) | 1 | Available | 00002084404 |
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| HF5415.2.U38 1975 Marketing research | HF5415.2.U53 2000 Why we buy : the science of shopping / | HF5415.2.V49 Complete handbook of profitable marketing research techniques / | HF5415.2.V645 Marketing research : comprehensive and practical / | HF5415.2.W423 2002 Understanding and designing market research / | HF5415.2.W45 Who buys; a study of the consumer | HF5415.2.W46 1979 Marketing research management, methods, and cases |
Includes index.
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