Strategic marketing management / Carol H. Anderson, Julian W. Vincze
Publication details: Boston : Houghton Mifflin, 2004Edition: 2nd edDescription: xxxiii, 863, [11] p. : ill. ; 27 cmISBN:- 0618338071
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.13.A523 2004 (Browse shelf(Opens below)) | 1 | Available | 00001359544 | |||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.13.A523 2004 (Browse shelf(Opens below)) | n.2 | 1 | Available | 00001460256 |
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| HF5415.13.A34 1968 Plotting marketing strategy / | HF5415.13.A38 Advances in relationship marketing / | HF5415.13.A4848 2003 Marketing and the bottom line : the marketing metrics to pump up cash flow / | HF5415.13.A523 2004 Strategic marketing management / | HF5415.13.A523 2004 Strategic marketing management / | HF5415.13.A87 Marketing management strategy and action | HF5415.13.B436 Marketing planning 2008-2009 / |
Includes bibliographical references and index
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