Cases in advertising and promotion management / John A. Quelch, Paul W. Farris
Publication details: Plano, Texas : Business Publications Inc., 1983Description: xvii, 811 p. : ill. ; 25 cmSubject(s):| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
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| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5823.Q44 (Browse shelf(Opens below)) | 1 | Available | 00000094780 |
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| HF5823.O36 Ogilvy on advertising/ | HF5823.P3 1962 The hidden persuaders / | HF5823.P353 Cases in advertising and promotion management | HF5823.Q44 Cases in advertising and promotion management / | HF5823.Q44 Cases in advertising and promotion management / | HF5823.Q44 1987 Cases in advertising and promotion management / | HF5823.Q44 1991 Cases in advertising and promotion management / |
Includes index
1
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