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Business market management : understanding, creating, and delivering value / James C. Anderson, James A. Narus
Publication details: Upper Saddle River, N. J. : Prentice Hall, 1999Description: xvii, 430 p. : ill. ; 24 cmISBN:- 0135226570
| Item type | Current library | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | - | HF5415.1263.A528 (Browse shelf(Opens below)) | 1 | Available | 00001209908 |
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| HF5415.12615.L556 Buy ology : truth and lies about why we buy / | HF5415.1263.A38 Advances in consumer marketing / | HF5415.1263.A38 Advances in consumer marketing / | HF5415.1263.A528 Business market management : understanding, creating, and delivering value / | HF5415.1263.B589 2005 Business-to-business market research / | HF5415.1263.B744 Business-to-business marketing / | HF5415.1263.B75 1998 Business marketing / |
Includes bibliographical references and index
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