MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01353nam a2200361 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250930135836.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140822s2015 my a 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789671264928 (hardback) |
| Terms of availability |
RM359.10 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201410081540 |
| Level of effort used to assign nonsubject heading access points |
zaina |
| Level of effort used to assign subject headings |
201410031700 |
| Level of effort used to assign classification |
athirah |
| Level of effort used to assign subject headings |
201410031657 |
| Level of effort used to assign classification |
athirah |
| Level of effort used to assign subject headings |
201409231044 |
| Level of effort used to assign classification |
hamudah |
| y |
08-22-2014 |
| z |
hamudah |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UKM |
| Description conventions |
rda |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
a------ |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.12.A78C346 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.12.A78 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
C346 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Capon, Noel, |
| Relator term |
author. |
| 9 (RLIN) |
54579 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Capon's marketing priciples : |
| Remainder of title |
Asia edition / |
| Statement of responsibility, etc. |
Noel Capon, Shamza Khan. |
| 246 30 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Marketing principles. |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Subang Jaya, Selangor : |
| Name of producer, publisher, distributor, manufacturer |
SJ Learning ; |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2015], ©2015. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxvii, 440 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
29 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| Geographic subdivision |
Asia. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Khan, Shamza, |
| Relator term |
author. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b15973669 |
| b |
2019-11-12 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HF5415.12.A78C346 |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls003567403 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
athirah |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Koleksi Am |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2014-09-08 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b15973669 |
