MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02247cam a22004097a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250918162406.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
120620s2010 enka b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2010-282288 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780745646084 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780745646091 (pbk.) |
| Terms of availability |
RM92.94 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0745646093 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0745646085 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
16450509 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201207121216 |
| Level of effort used to assign nonsubject heading access points |
ariff |
| Level of effort used to assign subject headings |
201206201534 |
| Level of effort used to assign classification |
rahah |
| y |
06-20-2012 |
| z |
rahah |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UKM |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
n-us--- |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
JA85.2.U6S635 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
JA85.2.U6 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
S635 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Smith, Craig Allen, |
| Dates associated with a name |
1949 Feb. 4- |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Presidential campaign communication : |
| Remainder of title |
the quest for the White House / |
| Statement of responsibility, etc. |
Craig Allen Smith. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Cambridge : |
| Name of publisher, distributor, etc. |
Polity Press, |
| Date of publication, distribution, etc. |
2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
ix, 278 p. : |
| Other physical details |
ill. ; |
| Dimensions |
25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (p. 265-273) and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Foundations of campaign strategy. Presidential campaigns as communication ; The rhetorical puzzle ; Rules are rhetorical constructions ; Perspectives on campaign media ; Synthesizing part I -- Modes of presidential campaign communication. Acclaiming, attacking, and defending ; Campaign speeches ; Campaign journalism ; Advertising candidates in the political market ; Televised presidential debates : the rhetorical Super Bowl ; Using new media for familiar puzzles ; Synthesizing part II -- Stages of the campaign for the White House. The surfacing stage ; The nomination stage ; The consolidation stage ; The election stage ; Synthesizing part III, |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication in politics |
| Geographic subdivision |
United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Political campaigns |
| Geographic subdivision |
United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Presidents |
| Geographic subdivision |
United States |
| General subdivision |
Election. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy1013/2010282288-b.html">http://www.loc.gov/catdir/enhancements/fy1013/2010282288-b.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy1013/2010282288-d.html">http://www.loc.gov/catdir/enhancements/fy1013/2010282288-d.html</a> |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table of contents only |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy1013/2010282288-t.html">http://www.loc.gov/catdir/enhancements/fy1013/2010282288-t.html</a> |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b15407731 |
| b |
2019-11-12 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
JA85.2.U6S635 |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls003505716 |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Fakulti Sains Sosial dan Kemanusiaan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2012-07-06 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b15407731 |
