MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01312ngm a2200337 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250918145528.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
vd cvaizz |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
111102s2009 at 027 s00 vleng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
RM 539.32 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201111211015 |
| Level of effort used to assign nonsubject heading access points |
rosma |
| y |
11-02-2011 |
| z |
fakrul |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UKM |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
dvd G155.A8 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
C664 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Competitive marketing in tourism [videorecording] / |
| Statement of responsibility, etc. |
Video Education Australasia |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Bendigo, Vic. : |
| Name of publisher, distributor, etc. |
Video Education Australasia, |
| Date of publication, distribution, etc. |
2009 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 videodisc (27 min.) : |
| Other physical details |
sd., col., ; |
| Dimensions |
4 3/4 in. |
| 508 ## - CREATION/PRODUCTION CREDITS NOTE |
|---|
| Creation/production credits note |
Executive producer, Simon Garner |
| 511 0# - PARTICIPANT OR PERFORMER NOTE |
|---|
| Participant or performer note |
Voice over : Adam Mattaliano |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
A case study of Mt Hotham resort in the Victorian Alps as an illustration of how branding and marketing influences the way people make tourism decisions |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
Subtitle available in English |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Tourism |
| General subdivision |
Marketing |
| Geographic subdivision |
Australia |
| -- |
Alpine regions (Vic.) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Interpersonal relations |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Hospitality industry |
| General subdivision |
Employees. |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Video Education Australasia |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b15188887 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
MEDIA |
| Suppress in OPAC |
No |
| Call number prefix |
dvd G155.A8 C664 |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls003482176 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
rmh |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Fakulti Sains Sosial & Kemanusiaan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2011-02-11 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Video/ DVD |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b15188887 |
