MARC details
| 000 -LEADER |
| fixed length control field |
01145cam a2200313 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250930132409.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
110812s2011 maua bi 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780136058281 (hbk.) |
| Terms of availability |
RM446.50 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0136058280 (hbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
201201251222 |
| Level of effort used to assign nonsubject heading access points |
lan |
| Level of effort used to assign subject headings |
201201251221 |
| Level of effort used to assign classification |
lan |
| Level of effort used to assign subject headings |
201112231510 |
| Level of effort used to assign classification |
idah |
| Level of effort used to assign subject headings |
201112231508 |
| Level of effort used to assign classification |
idah |
| y |
08-12-2011 |
| z |
idah |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
UKM |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.1263.V538 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.1263 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.V538 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Vitale, Robert P. |
| 245 10 - TITLE STATEMENT |
| Title |
Business-to-business marketing : |
| Remainder of title |
analysis and practice / |
| Statement of responsibility, etc. |
Robert P. Vitale, Joseph Giglierano, Waldemar Pfoertsch. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Boston : |
| Name of publisher, distributor, etc. |
Prentice Hall, |
| Date of publication, distribution, etc. |
2011. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxx, 512 p. : |
| Other physical details |
ill. (some col.) ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Industrial marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Giglierano, Joseph J. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Pfoertsch, Waldemar. |
| 9 (RLIN) |
57559 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b15130629 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HF5415.1263.V538 |
| 914 ## - VTLS Number |
| VTLS Number |
vtls003475956 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
| Link information for 9XX fields |
rab |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Fakulti Ekonomi dan Perniagaan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2011-12-08 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b15130629 |