MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01394ngm a2200325 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250918111708.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
vd cvaizu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100511s2005 at 060 g s 0vleng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Terms of availability |
RM 592.00 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201005311139 |
| Level of effort used to assign nonsubject heading access points |
rosma |
| y |
05-11-2010 |
| z |
fakrul |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UKM |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
dvd HF5823 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.C66 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Communication is power |
| Medium |
[videorecording] / |
| Statement of responsibility, etc. |
The Center For Humanities |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Australia : |
| Name of publisher, distributor, etc. |
Contemporary Arts Media (distributor), |
| Date of publication, distribution, etc. |
[2005] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 videodisc (55 min.) : |
| Other physical details |
sd., col. ; |
| Dimensions |
4 3/4 in. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Title from container |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Advertising, violence, growing of electronic media in politics. Advertising, in one form or another, will appear in any society where there is trade or competition. Understanding the techniques of advertising can give insight into many other forms of mass persuasion. For the methods used to sell us products are also used to sell us candidates, ideas, even life styles |
| 538 ## - SYSTEM DETAILS NOTE |
|---|
| System details note |
DVD format |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business communication |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
The Center for Humanities |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Contemporary Arts Media |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b1470982x |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
TERHAD |
| Suppress in OPAC |
No |
| Call number prefix |
dvd HF5823 .C66 |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls003431732 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
rmh |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Fakulti Sains Sosial & Kemanusiaan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2010-11-05 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Video/ DVD |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b1470982x |
