MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01413nam a2200361 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250917235854.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
080728s my a 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789834400705 (hbk.) |
| Terms of availability |
RM300.00 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201305201142 |
| Level of effort used to assign nonsubject heading access points |
lan |
| Level of effort used to assign subject headings |
200903181202 |
| Level of effort used to assign classification |
zarina |
| Level of effort used to assign subject headings |
200903131714 |
| Level of effort used to assign classification |
zarina |
| Level of effort used to assign subject headings |
200902261008 |
| Level of effort used to assign classification |
mazarita |
| y |
07-28-2008 |
| z |
fadilah |
| 040 ## - CATALOGING SOURCE |
|---|
| Modifying agency |
UKM |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
a-my--- |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD69.B7M35 8 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD69.B7 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
M35 8 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD69.B7 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
M358 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Malaysia's most valuable brands : |
| Remainder of title |
brands that define Malaysia today / |
| Statement of responsibility, etc. |
[editors] : Chua Siew Ching, Siaw Mei Li. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
[Petaling Jaya, Selangor] : |
| Name of publisher, distributor, etc. |
Association of Accredited Advertising Agents Malaysia, |
| Date of publication, distribution, etc. |
[n.d.]. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
160 p. : |
| Other physical details |
ill. (col.) ; |
| Dimensions |
29 cm. |
| 610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Association of Accredited Advertising Agents Malaysia. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Brand name products |
| Geographic subdivision |
Malaysia. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Brand name products |
| Geographic subdivision |
Malaysia |
| General subdivision |
Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising |
| General subdivision |
Brand name products |
| Geographic subdivision |
Malaysia. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Association of Accredited Advertising Agents Malaysia. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Chua, Siew Ching. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Siaw, Mei Li. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="http://www.aaaa.org.my/">http://www.aaaa.org.my/</a> |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b14248992 |
| b |
2020-10-15 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HD69.B7M35 8 |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls003383084 |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
PATMA |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Fakulti Ekonomi dan Pengurusan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN ALAM DAN TAMADUN MELAYU |
| -- |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2008-02-07 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b14248992 |
