Twenty advertising case histories/ (Record no. 241019)

MARC details
000 -LEADER
fixed length control field 00774nam a2200241 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250914083431.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 981208s1984 enk 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0039105431
035 ## - SYSTEM CONTROL NUMBER
System control number 124213
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
y 08-18-1999
z load
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5827
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .T83
245 10 - TITLE STATEMENT
Title Twenty advertising case histories/
Statement of responsibility, etc. edited and introduced by Simon Broadbent.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Rinehart and Winston, London:
Name of publisher, distributor, etc. Holt,
Date of publication, distribution, etc. 1984.
300 ## - PHYSICAL DESCRIPTION
Extent 248p. :
Other physical details ill.;
Dimensions 25 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Broadbent, Simon,
Dates associated with a name 1927-
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b12397398
b 2024-12-11
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF5827 .T83
914 ## - VTLS Number
VTLS Number vtls000247217
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Fakulti Pengurusan Perniagaan
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 1999-05-08
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b12397398
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 0.00 .i15652117 11 HF5827 .T83 00000124214 13/09/2025 1 13/09/2025 AM

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