The art of advertising : (Record no. 14979)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00877nam a2200265 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250913105353.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 981208s1977 xxu 00 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 76-46155 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0810903733 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 200601041630 |
| Level of effort used to assign nonsubject heading access points | mursiti |
| Level of effort used to assign subject headings | 200201291651 |
| Level of effort used to assign classification | joriah |
| y | 08-18-1999 |
| z | load |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | NC999.4 |
| 245 04 - TITLE STATEMENT | |
| Title | The art of advertising : |
| Remainder of title | George Lois on mass communication / |
| Statement of responsibility, etc. | text by George Lois and Bill Pitts |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | H. N. Abrams, |
| Date of publication, distribution, etc. | 1977 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 325 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 31 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Graphic arts |
| General subdivision | Technique |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pitts, William |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lois, George |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b10129534 |
| b | 2021-05-28 |
| c | 2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Suppress in OPAC | No |
| Call number prefix | NC999.4 |
| 914 ## - VTLS Number | |
| VTLS Number | vtls000013590 |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) | |
| a | Fakulti Sains dan Sumber Alam |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Library | |
| Operator's initials, OID (RLIN) | 1999-05-08 |
| Cataloger's initials, CIN (RLIN) | m |
| Material Type (Sierra) | Printed Books |
| Language | English |
| Country | |
| -- | 0 |
| -- | .b10129534 |
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