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The Sage handbook of marketing theory /

The Sage handbook of marketing theory / Marketing theory edited by Pauline Maclaran ... [et al.] - Los Angeles : SAGE, 2010 - xviii, 523 p. : ill. ; 25 cm.

ISBN: 9781847875051 (hbk.) : RM402.98

Subjects--Topical Terms:
Marketing--Philosophy

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The Sage handbook of marketing theory /

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