Social media rules of engagement : why your online narrative is the best weapon during a crisis /

Matejic, Nicole,

Social media rules of engagement : why your online narrative is the best weapon during a crisis / spine title : Social media rules of engagement. Nicole Matejic. - xviii, 212 pages ; 23 cm.

Includes index.

9780730322252 RM 90.84


Social media--Planning.
Internet in public relations.
Crisis management--Case studies.

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