Soft innovation : economics, product aesthetics, and the creative industries /
Stoneman, Paul.
Soft innovation : economics, product aesthetics, and the creative industries / Paul Stoneman. - Oxford : Oxford University Press, 2010. - xiv, 366 p. ; 24 cm.
Includes bibliographical references (p. 336-354) and index.
9780199572489 (hbk.) 9780199697021 (pbk.) RM 123.65
Cultural industries--Technological innovations--Management.
Cultural industries.
Organizational change.
Soft innovation : economics, product aesthetics, and the creative industries / Paul Stoneman. - Oxford : Oxford University Press, 2010. - xiv, 366 p. ; 24 cm.
Includes bibliographical references (p. 336-354) and index.
9780199572489 (hbk.) 9780199697021 (pbk.) RM 123.65
Cultural industries--Technological innovations--Management.
Cultural industries.
Organizational change.
