Doing business in China /

Xi, Chao

Doing business in China / Chao Xi, Morgen Witzel, and Tim Ambler - 3rd ed. - New York, NY : Routledge, 2008 - xiii, 289 p. : ill. ; 22 cm.

Rev. ed. of: Doing business in China / Tim Ambler and Morgan Witzel. 2nd ed. 2004

Includes bibliographical references and index

The road to Cathay -- Through a glass darkly : China from a western perspective -- The furniture of the mind -- Relationships and government -- Business and the law -- Creating harmony : alternative venture formats in PRC -- The marketing mix -- The marketing process -- Rightness and correct form : the yi and li of relationships in China -- Doing business with the sojurners : the overseas Chinese communities -- China and the world -- Western and Chinese commercial thinking

9780415436311 (hardback) 9780415436328 (pbk.) RM102.75 9780203946497 (ebook)


Investments, Foreign--China
International business enterprises--China


China--Economic conditions--2000-
China--Economic policy--2000-

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