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Media rules! : mastering today`s technology to connect with and keep your audience /

Reich, Brian, 1977-

Media rules! : mastering today's technology to connect with and keep your audience / Brian Reich, Dan Solomon - Hoboken, N. J. : John Wiley & Sons, 2008 - xxii, 230 p. ; 24 cm.

Includes bibliographical references (p. 217-219) and index

ISBN: 9780470108888 (hbk.) RM69.43 0470108886 (hbk.)

Subjects--Topical Terms:
Communication and technology
Mass media
Globalization

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Media rules! : mastering today`s technology to connect with and keep your audience /

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