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Tourism marketing : an Asia-Pacific perspective /

Tourism marketing : an Asia-Pacific perspective / Cathy Hsu ... [et al.] - Milton Qld, Australia : John Wiley & Sons Australia, Ltd., 2008 - xvi, 480 p. : ill. ; 24 cm.

Includes bibliographical references and index

ISBN: 9780470814901 (pbk.) RM 220.63 047081490X (pbk.)

Subjects--Topical Terms:
Tourism--Marketing--Pacific Area

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Tourism marketing : an Asia-Pacific perspective /

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