Consumer behavior /
Blackwell, Roger D.
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel - 10th ed. - Mason, Ohio : Thomson/South-Western, 2006 - xlii, 774 p. : ill. ; 29 cm.
Includes bibliographical references and index
0324271972 (hbk. : student ed.) RM526.51
Consumer behavior
Marketing research
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel - 10th ed. - Mason, Ohio : Thomson/South-Western, 2006 - xlii, 774 p. : ill. ; 29 cm.
Includes bibliographical references and index
0324271972 (hbk. : student ed.) RM526.51
Consumer behavior
Marketing research