Effective change management : ten steps for technical professionals /

Goetsch, David L.

Effective change management : ten steps for technical professionals / David L. Goetsch and James R. Richburg - 1st ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, 2005. - xvi, 251 p. ; 24 cm.

Includes bibliographical references and index

Understand change and your role in it -- Objectives overview of change -- Organizational change defined -- Sources of organizational change -- Challenges to successful change -- Incremental versus momentous change : role of competition in driving change -- The globalization of competition -- Competition and the ever-shrinking business cycle -- Effective change management -- Why so many change initiatives fail -- Organizational change and the value chain -- CEO's role in organizational change -- What the CEO's role in organizational change is not top management's role in organizational change -- Middle management's role in organizational change -- Role of influential employees in organizational change

0130485233 RM153.56


Organizational change

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