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Cases in marketing research /

DeBruicker, Stewart

Cases in marketing research / Stewart DeBruicker, David J. Reibstein F. - Englewood Cliffs, NJ : Prentice-Hall, 1983 - xii, 396 p. : ill. ; 24 cm

Includes bibliographical references

LCCN: 82-000277

Subjects--Topical Terms:
Marketing research--Case studies

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