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Built for use : driving profitability through the user experience /

Donoghue, Karen

Built for use : driving profitability through the user experience / Karen Donoghue - New York : McGraw-Hill, 2002 - xxvi, 262 p. : ill. ; 24 cm.

Includes bibliographical references and index

ISBN: 0071383042 RM120.40

LCCN: 2001-056215

Subjects--Topical Terms:
Customer services--Management
Customer relations--Management
Consumer satisfaction
Strategic planning

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Built for use : driving profitability through the user experience /

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